Augmented reality market to Grow at 48.6% CAGR to hit USD 97.76 Billion by 2028

Posted on Oct 4 2022 4:19 AM

"Augmented Reality (AR) Market Size, Share & COVID-19 Impact Analysis, By Component (Hardware, and Software), By Device Type (Head Mounted Display, Heads Up Display, Handheld Devices, Stationary AR Systems, Smart Glasses, Others), By Industry (Gaming, Media & Entertainment, Automotive, Retail, Healthcare, Education, Manufacturing, and Others), and Regional Forecast, 2021-2028 "

The "Augmented reality market Size " industry report contains detailed information on factors influencing demand, growth, opportunities, challenges, and restraints. It provides detailed information about the structure and prospects for global and regional industries. In addition, the report includes data on research & development, new product launches, product responses from the global and local markets by leading players. The structured analysis offers a graphical representation and a diagrammatic breakdown of the The Augmented reality market by region.

The report evaluates the important characteristics of the market based on present industry scenarios, market demands and business strategies. Also, the research report separates the industry based on the Augmented reality market share, types, applications, growth factor, key players and regions.

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Driving Factor:

High Adoption of AR in the Medical Industry to Propel Market

The growing implementation of AR platforms in the healthcare industry will significantly impact the global augmented reality market growth during the forecast period. AR offers interactive and engaging medical learning experiences for patients and doctors. For instance, in 2017, LV Prasad Eye Institute partnered with Microsoft HoloLens to develop a learning app Holo Eye Anatomy. The app aids medical students in understanding eye anatomy with a 3D effect using Microsoft’s ARHoloLens. Furthermore, the acceptance of AR among prominent companies for more personalized user experience can subsequently influence the market's growth. As per the Virgin Holiday study 2018, the company’s AR-powered emails campaign witnessed a 75% and 40% increase in click-through ratio and email rates, respectively. However, the growing concerns regarding the excessive use of AR can hamper the growth of the market.

Companies involved in the global Augmented reality market research report are:

  • Google LLC (Alphabet, Inc.) (California, United States)
  • Microsoft Corporation (Washington, United States)
  • Apple, Inc. (California, United States)
  • Samsung Electronics Co. Ltd. (Suwon-si, South Korea)
  • Upskills.io (Virginia, United States)
  • Vuzix Corporation (Rochester, United States)
  • Facebook, Inc. (California, United States)
  • PTC, Inc. (Massachusetts, United States)
  • Qualcomm Technologies, Inc. (California, United States)
  • Sixense Entertainment Inc. (California, United States)
  • Magic Leap, Inc. (Florida, United States)
  • RealWear, Inc. (Washington, United States)
  • Daqri LLC (California, USA)

Secondary Research:

This research study made extensive use of secondary sources, directories, and databases such as Hoover’s, Bloomberg BusinessWeek, Factiva, and OneSource to identify and collect information useful for a technical, market-oriented, and commercial study of the global portable generator market. Other secondary sources included company annual reports, press releases, and investor presentations, white papers, certified publications, articles by recognized authors, manufacturer associations, trade directories, and databases.

Primary Research:

Various sources from both the supply and demand sides were interviewed during the primary research process to obtain qualitative and quantitative information for this report. Primary sources included industry experts from the core and related industries, as well as preferred suppliers, manufacturers, distributors, technology developers, researchers, and organizations from all segments of the value chain of this industry. To obtain and verify critical qualitative and quantitative information, in-depth interviews were conducted with a variety of primary respondents, including key industry participants, subject-matter experts, C-level executives of key market players, and industry consultants.

Estimation of Market Size

The total size of the Augmented reality market was estimated and validated using both top-down and bottom-up approaches. These methods were also widely used to estimate the size of various market sub segments. The following research methodologies were used to estimate market size:

Extensive secondary research was used to identify the industry’s key players.

The revenues generated by the market’s leading players in molecular diagnostics have been determined through primary and secondary research.

All percentage shares, splits, and breakdowns were calculated using secondary sources and confirmed using primary sources.

Augmented reality market Market Segmentation

By Component

  • Hardware
  • Software

By Device Type

  • Head Mounted Display
  • Heads-Up Display
  • Handheld Devices
  • Stationary AR Systems
  • Smart Glasses

By Industry

  • Gaming
  • Media & Entertainment
  • Automotive
  • Retail
  • Healthcare
  • Education
  • Manufacturing

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Frequently Asked Questions?

  • What is the Augmented reality market size?
  • What is the CAGR for Augmented reality market ?
  • What are the segments covered in the Augmented reality market report?
  • Who are the key players in the Augmented reality market?
  • Which region is more attractive for vendors in the Augmented reality market?
  • What are the key markets for higher education?
  • What are the key factors driving the growth of Augmented reality market ?
  • Which segment has the largest share in the Augmented reality market?

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Table of Content:

  1. Introduction
    • Research Scope
    • Market Segmentation
    • Research Methodology
    • Definitions and Assumptions
  2. Executive Summary
  3. Market Dynamics
    • Market Drivers
    • Market Restraints
    • Market Opportunities
  4. Key Insights
    • Value Chain
    • Key Mergers, Acquisitions, Partnerships, etc.
    • Covid-19 Impact on the Market

TOC Continued...!

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