Posted on Oct 21 2019 8:41 AM

"Sports Sunglasses-Global Market Status and Trend Report 2019-2023 offers a comprehensive analysis on Sports Sunglasses industry, standing on the readers’ perspective, delivering detailed market data and penetrating insights. "

Global “Sports Sunglasses Market” is studied and analyzed with the help of a complete primary and secondary market research. The report provides broad industry data on the Sports Sunglasses market, such as size, forecasted growth, profitability, key players, market share and market trends will give you a high-level overview of Sports Sunglasses market opportunities.

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Sports Sunglasses Market analysts forecast the global Sports Sunglasses market to grow at a CAGR of about 4% during the period 2019-2023.

Sports sunglasses help athletes and sportspersons enhance their visibility in bright conditions, thereby driving their performance. Our sports sunglasses market analysis considers sales from both offline and online. Our analysis also considers the sales of sports sunglasses in Europe, North America, South America, and MEA. In 2018, the offline segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as growth of online-to-offline marketing and the increasing number of specialty stores, hypermarkets and supermarkets, and departmental stores will play a significant role in the offline segment to maintain its market position. Also, our global sports sunglasses market report also looks at factors such as new product launches, increased demand for product customization, increased demand for polarized sports sunglasses. However, rising rivalry among key competitors, threat from counterfeit products, rising availability of substitute products may hamper the growth of the sports sunglasses industry over the forecast period.

Sports Sunglasses Market Segment by Manufacturers includes:

  • adidas AG
  • Luxottica Group Spa
  • Nike Inc.
  • PUMA SE
  • and Under Armour Inc.

and many more.

Sports Sunglasses Market Segment by Regions includes: North America (USA, Canada and Mexico), Europe (Germany, France, UK, Russia and Italy), Asia-Pacific (China, Japan, Korea, India and Southeast Asia), South America, Middle East and Africa.

Market Driver: increased demand for product customization

Market Trend: increase in adoption of sports sunglasses as fashion accessory

Market Challenge: rising rivalry among key competitors.

Increased demand for product customization

In the global sports sunglasses market, there has been an increased demand for product premiumization, as key vendors are increasingly focusing on enhancing the quality of their products to execute proper branding. The premiumization of products is largely driven by the increased demand for customization in terms of lens color, type of frame used, and various other attributes of sports sunglasses. This demand for product customization will lead to the expansion of the global sports sunglasses market at a CAGR of about 4% during the forecast period.

Increase in adoption of sports sunglasses as fashion accessory

The rising demand for multipurpose fashion accessories, especially from the millennial population, has been resulting in the adoption of sports sunglasses in the market. The increased availability of various sports sunglasses in new styles, shapes, sizes, colors, and structural orientation is also driving the adoption of sports sunglasses as a major fashion accessory. Continuous product development and innovation encourage consumers to choose products, depending on the occasion and their needs, such as office wear, casual wear, party wear, and beachwear. This trend is prominent among teenagers and young adults because these sports sunglasses add to their style statement. This development is expected to have a positive impact on the overall market growth.

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Key questions answered in the report:

  • What is the market size of the Sports Sunglasses market at the global level?
  • What are the key reasons driving, development of the market?
  • What is the influence of the regulations on the evolution of the Sports Sunglasses market?
  • Which is the foremost country and region for the growth of the market?
  • What is the expected growth rate of the major regions during the forecast period?
  • How are the developing markets for Sports Sunglasses expected to perform in the coming years?
  • Who are the major players operating in the global Sports Sunglasses market?
  • What is the present market position of the players? Who are the emerging players?
  • Who are the major distributors, traders, and dealers operating in the Sports Sunglasses market?

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Table of Contents

TOC of Keyword Market Report

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT
2.1 Preface
2.2 Preface
2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE
Market ecosystem
Market characteristics
Market segmentation analysis

PART 04: MARKET SIZING
Market definition
Market sizing 2018
Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS
Bargaining power of buyers
Bargaining power of suppliers
Threat of new entrants
Threat of substitutes
Threat of rivalry
Market condition

PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
Market segmentation by distribution channel
Comparison by distribution channel
Offline - Market size and forecast 2018-2023
Online - Market size and forecast 2018-2023
Market opportunity by distribution channel

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE
Geographic segmentation
Geographic comparison
North America - Market size and forecast 2018-2023
Europe - Market size and forecast 2018-2023
APAC - Market size and forecast 2018-2023
South America - Market size and forecast 2018-2023
MEA - Market size and forecast 2018-2023
Key leading countries
Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES
Market drivers
Market challenges

PART 11: MARKET TRENDS
Increasing emphasis on omnichannel retailing
Increasing emphasis on online-to-offline commerce
Increase in adoption of sports sunglasses as fashion accessory

PART 12: VENDOR LANDSCAPE
Overview
Landscape disruption
Competitive scenario

PART 13: VENDOR ANALYSIS

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